Mobile Magazine January 2022 | Page 39

VODAFONE
chain strategy and transformation roadmap thinking from the customer perspective first .
“ After 2.5 years , we can say that this was absolutely the right approach . The supply chain team is delivering significantly more value to our customers and to Vodafone compared to the ” traditional ” supply chain approach focusing on cost and process optimisation only .”
Vodafone and its partners Along the way , Vodafone ’ s partners have been fundamental in its supply chain transformation . “ We have a few key partners ,” says Ipiv , including Arvato , Loxxess , CTDI , COMSPOT , UPS , GLS , and DHL . “ These are the biggest partners that we have at Vodafone . In our supply chain functions , we decided to be as lean and as simple as possible , which requires dependence on your partners . You need to trust them and , at Vodafone we do !
“ I always say that I want our partners to make Vodafone a better company . They should share the same values and support us in becoming better when it comes to customer experience , reducing costs , increasing efficiencies , and optimising processes . At Vodafone , we want to become better every day , and our partners should support us in that . Our partners should not be silent if they recognise that our processes are not good . This is what I expect from our partners to drive us to become a better company .
“ A good example is our very close relationship with Arvato and their continuous support improving the customer experience . Arvato is analyzing our operational performance and providing insights on how to improve especially in the return and after-sales space , which is usually a very critical area of customer experience ,” concluded Ipiv .
mobile-magazine . com 39