Mobile Magazine - July 2023 | Page 41

Monetisation of API ’ s & 5G Monetising APIs involves charging other businesses or developers for accessing APIs and using them in their applications . This can be done through a variety of business models . At Sunrise , the key is to provide value to customers and ensure that their APIs are easy to use , reliable and secure .
“ When it comes to 5G , there are several monetisation opportunities ,” says Blengino . “ On top of offering our businesses the ability to use our outstanding 5G network to provide faster and more reliable connectivity to their customers , we can also add to our portfolio value-added services such as analytics and security solutions to help businesses optimise their operations and improve their bottom line .
“ In addition , we can explore new business models such as revenue-sharing partnerships with businesses that use our 5G network to deliver services to their customers . For example building Mobile Private Networks . MPNs are private , selfcontained local mobile networks that operate independently of public networks and cover specific locations ; a solution for all industries 4.0 , such as eHealth or SmartCities , SmartFactories , where business-critical and mission-critical applications are used .”
In April this year , Sunrise became the first mobile network operator in Switzerland to introduce a dedicated Mobile Private Network 5G solution for its business customers . Monetising APIs and 5G requires a deep understanding of customers ’ needs
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