Mobile Magazine March 2021 | Page 37

LIBERTY GLOBAL

26m Homes passed

8.5m Mobile Customers

11.3m

Customers

26m Digital Services ( RGUS )

7 Country operatations

basis in the new normal of COVID , while I am talking to you , my daughter is on Zoom with her school and my wife is doing a video conference upstairs ,” says Fortineau . “ We all need absolutely pristine 100 % reliable connectivity , more than ever .” The company was well placed to rise to that challenge , as Wagenborg explains . “ It ' s accelerated the need for elements that we already had on our roadmap . What we saw was a desire for mobile backup alongside smart wifi – both of which we had scheduled already for quite some time .”
Looking ahead , the pandemic has not deviated Liberty Global from its mission to further improve speeds in its networks , as well as continuing with the rollout of 5G . It ’ s equality cognizant of its responsibilities in the sustainability space , as Fortineau describes . “ We have different initiatives that are helping us contribute to the greater good . From a connectivity perspective , we ’ ve imposed a rule on ourselves that all the hardware we deliver to customers is going to transition to only using recyclable plastic , as well as making sure that we send you only the stuff that you need . It ' s important that , across the industry , we think about our businesses in the greenest possible way .”
It ’ s also evolving the way it presents to customers . “ We ' re close to the next step whereby we move towards becoming a full digital service provider ,” says Wagenborg . “ We have the ambition to make sure that , first of all , we are fully digital ourselves , but also that we can help our customers become digital-first .” Fortineau concurs , adding that “ it all leads to one very simple objective : deliver the absolute best possible customer experience . That is paramount to everything we do .”
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