This includes optimising hardware components for better power consumption , as well as developing software features to prolong battery life . Moreover , companies are investing in renewable energy sources for their manufacturing facilities and data centres , further reducing their environmental impact .
In 2023 Apple published an Environmental Progress Report which details that reducing the energy consumption of products is a key strategy in mitigating its carbon footprint , particularly during operational lifespan . Notably , in 2022 , all eligible Apple devices were awarded an ENERGY STAR ® rating demonstrating Apple ’ s commitment to prioritising environmental sustainability .
Lisa Jackson , Apple ’ s vice president of Environment , Policy , and Social Initiatives says : “ We are closer than ever to achieving our vision of Apple 2030 , our ambitious goal to make every product carbon neutral by 2030 , and we are thrilled to celebrate the tremendous progress .”
Extended product lifecycles Encouraging consumers to hold onto their devices for longer periods is another strategy being widely adopted by mobile companies to promote sustainability . This involves designing products that are durable and repairable , allowing for easier maintenance and extending their lifespan . Additionally , companies are offering software updates for older devices to ensure they remain functional
138 May 2024