Mobile Magazine September 2024 | Page 19

EXECUTIVE INSIGHT

The GSMA aims to tackle today ’ s biggest industry and societal challenges , underpinning the technology and interoperability that make mobile technology work . In sectors like manufacturing and production , the GSMA unites industries within the connectivity ecosystem to advance innovation and deliver a positive impact .

As the Technical Director and Connected Manufacturing & Production Lead at the GSMA , Jo Gilbert works closely with her team to bring together leading operators , industrial enterprises and the broader global ecosystem . The goal is to maximise the benefits of mobile technologies for the manufacturing and industrial sectors . Most recently , Jo and her team have welcomed industry experts from the manufacturing and telecommunications sectors to the GSMA ’ s flagship MWC events , discussing the adoption of 5G technologies , fostering collaboration and innovation .
Q . TELL US ABOUT YOUR ROLE AT THE GSMA .

» I joined the GSMA in 2012 after a Product Management role with Vodafone and EE and have since led numerous projects across the mobile ecosystem . My work has involved bringing together network operators , business enterprises , governments , NGOs and academic institutions worldwide to develop datadriven solutions leveraging new and emerging technologies , including big data , IoT and identity services .

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