Nokia 8.3 5G - Elevate your creativity
Nokia 8.3 5G - Elevate your creativity
CLICK TO WATCH | 0:40
61 with it ,” says Samara . “ Within P & G I worked on several regional assignments on category , market and demand planning . Afterwards , I moved to Microsoft where I led the MENA region before joining HMD Global .” In her current role , Samara views the smooth operation of customer logistics to be the beating heart of Nokia phones ’ brand growth , particularly in territories where market share is transient and hotly contested .
“ The MENA region is dynamic , with lots of emerging markets ,” Samara explains . “ It also has fast moving requirements that we see from different countries and new regulations that are always being put in place . This can definitely be a challenge , so we work hand in hand with our partners to leverage their capabilities and set up systems together where automation can play a role . We have set up a standardised global framework strategy that enables flexibility and agility for the specific requirements of each region . For example , there are barriers to automation across customers and geographies , so we need to be aware of the levels of flexibility and
www . mobilemagazine . com