Mobile Magazine May 2022 | Page 22

FIVE MINUTES WITH ...

NAVANIT NARAYAN This month , we sat down with Navanit Narayan , CEO of the Lyca Group , one of Europe ’ s largest Mobile Virtual Network Operators ( MVNO ), to get his take on the direction this dynamic , growing slice of the industry will take in 2022 .

Q . Navanit , what are the major factors you see shaping the evolution of the MVNO space right now ?

» “ End-to-end digitalisation . MVNOs are paying special attention to being digitallyled , a focus that became a priority during the pandemic not only in the telecoms

space , but for any business with customer excellence at its heart ”.
“ As the provider , we have a responsibility to enhance and simplify our existing customer journeys and enduser touchpoints to be able to make meaningful moves in improving the customer experience whilst keeping costs low . Luckily , MVNOs are uniquely placed to adapt and pivot their service offerings at speed to cater to new demands ”.
“ Our ability to be agile to meet customer needs will be our strength during this year , which is set to be another one of ongoing disruption and uncertainty . MVNOs will continue leading the charge on a new wave of innovative mobile services , as well as driving IoT opportunities in the MVNO space .
22 May 2022